Case Study: Absolute Security – SEO & Adwords

Note: We began working with Absolute Security back in May of 2020, however for the purpose of this case study I will compare two one-month periods from mid august.

Results

In September of 2020, the Absolute Security website recorded:

  • 797 Sessions
  • 82 Enquiries (form submissions, phone calls etc)
  • Overall SERP ranking percentage of 3.91

Now contrast this with September of 2021 where we saw:

  • 1730 Sessions (117% increase 🚀)
  • 142 Enquiries (73% increase 🚀)
  • SERP ranking percentage of 4.62 (18% increase)

As you can see from the results above within 1 year we doubled the amount of traffic which resulted in a big increase in the number of enquiries which is really the bottom line for any business. We acheived this with a high-performing Adwords account (approx $13/enquiry) as well as big increases in rankings via SEO – all this while in an uncertain business climate due to COVID!

Screenshot showing a sample of the increase in traffic for Absolute Security

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